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😔 Designjoy: The Good. The Bad. The Ugly.

When you hear about successful freelancers, the name "DesignJoy" often comes up, doesn’t it? And for solid reasons. With many months raking in revenue upwards of $50.000, it’s hard not to take notice. But as with many success stories, there's another side to this coin.
Written by
Philip Wallage
Published on
October 12, 2023

When you hear about successful freelancers, the name "DesignJoy" often comes up, doesn’t it?

And for solid reasons.

With many months raking in revenue upwards of $50.000, it’s hard not to take notice.

But as with many success stories, there's another side to this coin.

From My Desk to Yours: A Deeper Look at DesignJoy

Many believe that the key to freelancing success lies in productizing your service.

Take a page out of DesignJoy's playbook, and you're set, right?

Well, after a closer look, I’ve gleaned something pivotal.

As impressive as Brett's journey with DesignJoy is, I believe his model has a fundamental flaw:

its deep-rooted connection to time.

No matter the speed, you're still trading hours for dollars.

Lessons from the Pitfalls of DesignJoy

  • Bound to Time: The work must be done Regardless of the velocity. What happens when illness strikes or you just need that vacation?
  • Lack of Automation: While dodging meetings and letting clients manage their projects sounds freeing, where's the genuine automation in this process? Automation can be the freelancer's saving grace, liberating them from repetitive tasks and maximizing their time.
  • Hitting the Scale Ceiling: There’s a cap to how many hours one can work, limiting growth potential. Without scalability, even the best-productized services hit a ceiling.

Putting Lessons into Action

Recognizing a problem is half the battle. The next step is formulating a strategy to circumvent these pitfalls.

  1. Prioritize Automation: Begin by automating repetitive tasks. Tools like Zapier or Integromat can seamlessly integrate various applications to create a streamlined workflow.
  2. Diversify Revenue Streams: Instead of relying solely on one model, introduce complementary products or services that don’t require your constant attention.
  3. Opt for Passive Income Options: Consider creating online courses, ebooks, or templates related to your niche. This establishes authority and brings in revenue without direct time trade-offs.
  4. Set Clear Boundaries: Designate specific days or hours for client work, personal projects, and rest. It not only ensures productivity but also safeguards your well-being.
  5. Scale with Team Expansion: As demand grows, consider hiring or partnering. This distributes workload and ensures that the business doesn’t crumble in your absence.

Immediate Action for Creative Freelancers

Wondering how you can start immediately? Here's a step-by-step breakdown:

  1. Audit your Tasks: Identify repetitive tasks in your daily routine that can be automated.
  2. Research Tools: Look for tools that fit your budget and needs. Start with free versions to get a feel.
  3. Set Time Blocks: Allocate specific hours in your day for focused work, ensuring you don't burn out.
  4. Brainstorm Passive Revenue Ideas: Note down skills or knowledge areas you can convert into courses or ebooks.
  5. Network: Connect with freelancers in similar domains. This paves the way for potential collaborations or partnerships.

Now, let's visualize a tomorrow where you're not anchored to your desk, where you earn while you're sipping mojitos on a beach or exploring a new city.

But remember, while it's tempting to mirror someone else's success story, it's essential to carve your own path, considering your individual needs and goals.

DesignJoy's story is commendable, but it's crucial to see it with a discerning eye, extract lessons, and tailor them to fit your unique journey.

Until next week, keep carving your niche and scaling those dreams.

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